Jump Rope for Heart Website Re-design
This was a fun project to work on they had only 3 main colours they were working with and the imagery and branding needed to be updated to something more fun and youthful. so i added this blue that would contrast the main colours but still give it some brightness and fun. also hold a space for some imagery that included kids jumping and having fun. This was also something they were finding they were using a lot of jump rope images that became repetitive. Including imagery of children having fun and being active still was another way to represent the brand. I also added the effect of the rope text to show it is still a jump rope event.
